On May 8, following an intensive national search, UCF and the UCF Foundation Inc., named Michael Morsberger UCF’s new vice president for alumni relations and development, and the foundation’s new CEO.
Morsberger begins working at UCF June 1, leading all fundraising activities for the university, as well as guiding the vitally important efforts of the UCF Alumni Association to foster and maintain mutually beneficial relationships between the university and its 250,000 alumni.
“I’d really like to commit the summer to meeting as many people as I can, internally and externally, and a particular focus on the alumni,” Morsberger says. “I want to understand their stories — what makes UCF special to them. It’ll take everybody to help UCF get to that next level. It’s achieved so much, yet, I just have this feeling that it’s only scratched the surface on its full potential.”
An accomplished fundraising professional, Morsberger has achieved record-breaking successes at the George Washington University, Duke University, the University of Virginia and The Johns Hopkins University.
Most recently, under Morsberger’s leadership, George Washington received the two largest gifts in its 190-year history — a total of $80 million to address public health challenges. The university also doubled the amount it raised for financial aid to more than $35 million last year.
“Mike’s leadership has produced transformational gifts that continue to change lives at some of our nation’s leading institutions and around the world,” UCF President John C. Hitt says. “He excels at motivating his staff members, donors, administrators and faculty members to dream big for the benefit of students and the community.”
Morsberger served for nearly five years as George Washington’s vice president for development and alumni relations, until he resigned in October 2014 for family reasons.
Previously, he was vice president for development and alumni affairs at Duke Medicine. Morsberger also worked as associate vice president of development and alumni relations for the University of Virginia’s Health System and executive director of the UVa Health Foundation and served at Johns Hopkins for nine years, starting as a major gifts officer and rising to chief development officer of the medical center’s renowned cancer center.
“I am of modest means, from a family in Baltimore,” he explains. “I’m the first in my family to go away to college. Higher ed changed my life, and I’m very grateful for that.”
Morsberger earned a bachelor’s degree in journalism from Radford University and a master’s degree in philanthropy and development from St. Mary’s University of Minnesota. He and his wife, Marybeth, were college sweethearts, and they have two grown children, Courtney and Allison.
“I am honored to accept this important role and serve the vast UCF community,” Morsberger said. “It is clear to me that the University of Central Florida at age 50 is at an inflection point in its remarkable history — and the next decade will surely prove to be very exciting.”
Morsberger joins the UCF Foundation at a pivotal moment, near the end of the leadership gifts phase of a carefully planned, multi-year campaign to raise $500 million to benefit UCF. During the leadership phase, foundation leaders work quietly to raise a significant portion of the goal before announcing off the campaign.
As state funding for public universities contracts across the country, the role of private philanthropy — and of the foundations that encourage it — grows more and more important. In the 2014 fiscal year, more than 17,500 donors made gifts and commitments totaling nearly $39 million to UCF. The university, foundation and alumni association are happy to welcome a new leader to build on that work.
—By Chad Binette, Zack Thomas and Angie Lewis, ’03